Broccoli Returns Again
The George & Barbara Bush Foundation is pleased to learn of a donation of 40,000 pounds of fresh produce, including broccoli, to the Central Texas Food Bank in Austin from Steve Adlesh and the team at Beachside Produce in Guadalupe, California. Total Quality logistics donated the freight cost to transport the cargo from California to Texas. This much-needed healthy produce donation will directly support Texans in need following the recent and devastating winter storm.
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Feeding Texas supports all 21 food banks across the state and covers all 254 counties in Texas, including the Central Texas Food Bank in Austin, which received this recent donation. Donations to the Feeding Texas Disaster Response Fund are shared across all of Texas. We encourage you to donate to Feeding Texas below. Your donation will benefit winter storm victims.
Mrs. Bush meets broccoli growers who present her with three crates of broccoli on the South Lawn. 26 March 1990 Photo credit: George Bush Presidential Library and Museum 
Approximately 40,000 pounds of fresh produce, including broccoli, arrive in the Central Texas Food Bank facility in Austin 
This much needed healthy produce will directly support Texans in need following the recent and devastating winter storms. 
Beachside Produce (Guadalupe, CA) and Total Quality Logistics (TQL) Transportation (Cincinnati, OH) partnered to donate and deliver 40,000 pounds of fresh vegetables to the Central Texas Food Bank in Austin, Texas
The Great Broccoli Presentation of 1990
It was March 1990 when Mrs. Bush appeared on the South Lawn of the White House to accept a generous donation of 10,000 pounds of broccoli for the Capital Area Food Bank from the very same folks at Beachside Produce. This was of course in response to President Bush’s declaration that he would no longer eat broccoli now that he was President of the United States! Unlike the President, Mrs. Bush was a broccoli fan and broccoli was a regular on the family menu when the children were growing up.
How much did the President dislike broccoli? We’ll let him tell you all about it. Listen below.
A lot of fun has been had over the years as a result of President Bush’s broccoli declaration, but we are pretty sure both President and Mrs. Bush would be very pleased that his broccoli aversion inspired this latest generous donation of fresh produce to benefit those in need.
About the Organizations
Even before last week’s storms, the impact of the pandemic saw the Central Texas Food Bank distributing 14 million more pounds of food in 2020 than in 2019, up more than 25% from pre-pandemic days. Founded in 1981, the Food Bank provides food and grocery products through a network of nearly 300 Partner Agencies and nutrition programs, serving nearly 60,000 people every week. Headquartered in Austin, the Food Bank serves 21 counties in Central Texas, an area about twice the size of Massachusetts. For more information on the Food Bank and its programs, visit www.centraltexasfoodbank.org.
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From El Paso to Houston to Laredo, Feeding Texas works to end hunger and helps food banks across the state do what they do best – feed community members in need while ending the cycle of food insecurity.
The Feeding Texas network is the largest hunger-relief organization in Texas, ready to advance real solutions to hunger and respond to disasters and national emergencies like COVID-19.
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Beachside Produce, LLC, a well-established grower, packer and marketer of fresh produce, is recognized as the benchmark in premium fresh vegetable products. Launched in July of 2003, and based in Guadalupe, CA, Beachside Produce, LLC produces premium fresh vegetables from the Central California Coast, Imperial Valley, California’s southern desert regions and from Mexican ranches in Baja California. Beachside Produce, LLC is built on the expertise of third and fourth-generation grower partners who had the vision to merge their farming businesses into a leading premium fresh vegetable firm.
Total Quality Logistics (TQL) creates greater supply chain efficiencies for its customers by combining industry-leading technology and unmatched customer service. Customers and carriers turn to us daily to solve their transportation needs with competitive pricing, continuous communication, and a commitment to do it right every time. We move more than 1.8 million loads across the nation annually through our broad portfolio of logistics services and our network of more than 85,000 carriers. In addition, through TQL Cares and the TQL Foundation, our company and employees make the world a better place by donating thousands of volunteer hours and millions of dollars each year. Headquartered in Cincinnati, Ohio, TQL is the second-largest brokerage firm in the nation, founded in 1997, with more than 5,000 employees in 57 offices across the U.S.
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